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Posted inContent Marketing

My Opinion about Measuring Engagement with Sprout Social

Key takeaways Engagement is essential for building meaningful connections with an audience beyond surface-level metrics.…
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Posted by Lydia Hawthorne 13/08/2025
Posted inBrand Development

My experience creating content with Trello

Key takeaways Trello enhances content marketing workflows by providing a visual overview, fostering collaboration, and…
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Posted by Lydia Hawthorne 11/08/2025
Posted inAdvertising Trends

This is how I utilized HubSpot for campaigns

Key takeaways HubSpot integrates various marketing tools, such as email, social media, and CRM, into…
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Posted by Lydia Hawthorne 07/08/2025
Posted inDigital Marketing

My thoughts on using Trello for project management

Key takeaways Trello enhances project management through its visual board-and-card system, fostering clarity and collaboration…
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Posted by Lydia Hawthorne 07/08/2025
Posted inMarketing Strategies

How I improved engagement using Hootsuite

Key takeaways Social media engagement is about genuine connections rather than just metrics; quality interactions…
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Posted by Lydia Hawthorne 07/08/2025
Posted inBrand Development

My thoughts on Pinterest for visual branding

Key takeaways Visual branding creates emotional connections and conveys a brand's essence through consistent imagery.…
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Posted by Lydia Hawthorne 06/08/2025
This is how I optimized SEO with Moz
Posted inMarketing Strategies

This is how I optimized SEO with Moz

Posted by Lydia Hawthorne 25/06/2025
Key takeaways SEO connects brands with the right audience, transforming marketing strategies into effective storytelling.…
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This is how I launched a campaign with Hootsuite
Posted inBrand Development

This is how I launched a campaign with Hootsuite

Posted by Lydia Hawthorne 25/06/2025
Key takeaways Effective marketing campaigns create emotional connections with audiences through consistent messaging across channels.…
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My thoughts on using Buffer for social media
Posted inMarketing Strategies

My thoughts on using Buffer for social media

Posted by Lydia Hawthorne 25/06/2025
Key takeaways Buffer simplifies social media management with its intuitive scheduling and analytics, helping users…
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My thoughts on leveraging Zoom for research discussions
Posted inMarket Research

My thoughts on leveraging Zoom for research discussions

Posted by Lydia Hawthorne 25/06/2025
Key takeaways Zoom enhances collaboration by bridging distances, facilitating spontaneous idea sharing, and creating dynamic…
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This is How I Leverage Canva for Social Media
Posted inContent Marketing

This is How I Leverage Canva for Social Media

Posted by Lydia Hawthorne 24/06/2025
Key takeaways Canva simplifies branding with features like the Brand Kit, ensuring consistent colors and…
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How I implemented Shopify to drive sales
Posted inDigital Marketing

How I implemented Shopify to drive sales

Posted by Lydia Hawthorne 24/06/2025
Key takeaways Shopify simplifies online store setup with user-friendly templates and integrated features for inventory,…
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How I Navigated Snapchat’s Advertising Features
Posted inSocial Media Insights

How I Navigated Snapchat’s Advertising Features

Posted by Lydia Hawthorne 24/06/2025
Key takeaways Engaging ads on Snapchat require creativity, quick messaging, and a natural integration with…
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How I Optimize Content with HubSpot
Posted inContent Marketing

How I Optimize Content with HubSpot

Posted by Lydia Hawthorne 23/06/2025
Key takeaways Content optimization involves balancing messaging, keywords, and user experience, requiring regular analysis for…
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My personal opinion on HubSpot’s CRM effectiveness
Posted inMarket Research

My personal opinion on HubSpot’s CRM effectiveness

Posted by Lydia Hawthorne 19/06/2025
Key takeaways CRM systems, like HubSpot, centralize client data and streamline communication, enhancing customer relationship…
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How I Analyzed Twitter’s New Algorithm
Posted inSocial Media Insights

How I Analyzed Twitter’s New Algorithm

Posted by Lydia Hawthorne 19/06/2025
Key takeaways Twitter's algorithm balances relevance and recency, tailoring timelines for individual users based on…
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Lydia Hawthorne

She is always passionate about online marketing and advertising through insightful news, engaging stories, and thought-provoking commentary.

  • Advertising Trends
  • Brand Development
  • Content Marketing
  • Digital Marketing
  • Market Research
  • Marketing Strategies
  • Social Media Insights
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