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Posted inContent Marketing

My Opinion about Measuring Engagement with Sprout Social

Key takeaways Engagement is essential for building meaningful connections with an audience beyond surface-level metrics.…
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Posted by Lydia Hawthorne 13/08/2025
Posted inBrand Development

My experience creating content with Trello

Key takeaways Trello enhances content marketing workflows by providing a visual overview, fostering collaboration, and…
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Posted by Lydia Hawthorne 11/08/2025
Posted inAdvertising Trends

This is how I utilized HubSpot for campaigns

Key takeaways HubSpot integrates various marketing tools, such as email, social media, and CRM, into…
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Posted by Lydia Hawthorne 07/08/2025
Posted inDigital Marketing

My thoughts on using Trello for project management

Key takeaways Trello enhances project management through its visual board-and-card system, fostering clarity and collaboration…
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Posted by Lydia Hawthorne 07/08/2025
Posted inMarketing Strategies

How I improved engagement using Hootsuite

Key takeaways Social media engagement is about genuine connections rather than just metrics; quality interactions…
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Posted by Lydia Hawthorne 07/08/2025
Posted inBrand Development

My thoughts on Pinterest for visual branding

Key takeaways Visual branding creates emotional connections and conveys a brand's essence through consistent imagery.…
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Posted by Lydia Hawthorne 06/08/2025
How I utilized Google Analytics effectively
Posted inMarketing Strategies

How I utilized Google Analytics effectively

Posted by Lydia Hawthorne 09/07/2025
Key takeaways Understanding Google Analytics basics, such as user tracking and bounce rates, transforms marketing…
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How I implemented Google Ads strategies effectively
Posted inAdvertising Trends

How I implemented Google Ads strategies effectively

Posted by Lydia Hawthorne 09/07/2025
Key takeaways Understand the importance of keywords and Quality Score to improve ad relevance and…
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My Experience with Facebook Ads Best Practices
Posted inSocial Media Insights

My Experience with Facebook Ads Best Practices

Posted by Lydia Hawthorne 08/07/2025
Key takeaways Audience targeting is crucial for effective Facebook Ads; personalized targeting leads to higher…
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My experience with video marketing through Vimeo
Posted inMarketing Strategies

My experience with video marketing through Vimeo

Posted by Lydia Hawthorne 07/07/2025
Key takeaways Video marketing effectively engages audiences by telling compelling stories that resonate emotionally. Vimeo…
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My experience with HubSpot’s marketing automation
Posted inMarketing Strategies

My experience with HubSpot’s marketing automation

Posted by Lydia Hawthorne 07/07/2025
Key takeaways Marketing automation simplifies repetitive tasks, allowing for efficiency while maintaining a personal touch.…
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My Thoughts on LinkedIn Networking Techniques
Posted inSocial Media Insights

My Thoughts on LinkedIn Networking Techniques

Posted by Lydia Hawthorne 04/07/2025
Key takeaways Networking on LinkedIn is about building meaningful relationships, not just collecting connections. Personalization…
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How I connected with influencers through AspireIQ
Posted inAdvertising Trends

How I connected with influencers through AspireIQ

Posted by Lydia Hawthorne 04/07/2025
Key takeaways Influencer marketing thrives on authentic relationships and emotional connections, transforming traditional marketing into…
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How I navigated LinkedIn’s advertising landscape
Posted inAdvertising Trends

How I navigated LinkedIn’s advertising landscape

Posted by Lydia Hawthorne 03/07/2025
Key takeaways LinkedIn advertising requires clear targeting and understanding of your audience's professional needs for…
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This is how I engaged customers through usertesting.com
Posted inMarket Research

This is how I engaged customers through usertesting.com

Posted by Lydia Hawthorne 03/07/2025
Key takeaways UserTesting.com provides real-time insights into user behavior, helping marketers identify pain points and…
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My experience collaborating with Behance for design
Posted inBrand Development

My experience collaborating with Behance for design

Posted by Lydia Hawthorne 02/07/2025
Key takeaways Behance serves as a dynamic resource for marketers, offering access to diverse design…
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Lydia Hawthorne

She is always passionate about online marketing and advertising through insightful news, engaging stories, and thought-provoking commentary.

  • Advertising Trends
  • Brand Development
  • Content Marketing
  • Digital Marketing
  • Market Research
  • Marketing Strategies
  • Social Media Insights
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This is how I utilized HubSpot for campaigns

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My thoughts on using Trello for project management

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