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Posted inContent Marketing

My Opinion about Measuring Engagement with Sprout Social

Key takeaways Engagement is essential for building meaningful connections with an audience beyond surface-level metrics.…
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Posted by Lydia Hawthorne 13/08/2025
Posted inBrand Development

My experience creating content with Trello

Key takeaways Trello enhances content marketing workflows by providing a visual overview, fostering collaboration, and…
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Posted by Lydia Hawthorne 11/08/2025
Posted inAdvertising Trends

This is how I utilized HubSpot for campaigns

Key takeaways HubSpot integrates various marketing tools, such as email, social media, and CRM, into…
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Posted by Lydia Hawthorne 07/08/2025
Posted inDigital Marketing

My thoughts on using Trello for project management

Key takeaways Trello enhances project management through its visual board-and-card system, fostering clarity and collaboration…
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Posted by Lydia Hawthorne 07/08/2025
Posted inMarketing Strategies

How I improved engagement using Hootsuite

Key takeaways Social media engagement is about genuine connections rather than just metrics; quality interactions…
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Posted by Lydia Hawthorne 07/08/2025
Posted inBrand Development

My thoughts on Pinterest for visual branding

Key takeaways Visual branding creates emotional connections and conveys a brand's essence through consistent imagery.…
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Posted by Lydia Hawthorne 06/08/2025
My Thoughts on Collaborating with Trello for Projects
Posted inContent Marketing

My Thoughts on Collaborating with Trello for Projects

Posted by Lydia Hawthorne 04/08/2025
Key takeaways Trello enhances marketing project management through visual boards that simplify organization and promote…
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How I tapped into Statista for market statistics
Posted inMarket Research

How I tapped into Statista for market statistics

Posted by Lydia Hawthorne 01/08/2025
Key takeaways Market statistics serve as essential tools for guiding marketing decisions, revealing customer trends…
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How I navigated Twitter for brand visibility
Posted inBrand Development

How I navigated Twitter for brand visibility

Posted by Lydia Hawthorne 01/08/2025
Key takeaways Twitter marketing requires concise, engaging communication that builds real-time connections with followers. Utilizing…
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My Thoughts on Using Buffer for Analytics
Posted inSocial Media Insights

My Thoughts on Using Buffer for Analytics

Posted by Lydia Hawthorne 01/08/2025
Key takeaways Buffer Analytics consolidates data from multiple social media platforms into one dashboard, providing…
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How I revamped my brand using Canva
Posted inBrand Development

How I revamped my brand using Canva

Posted by Lydia Hawthorne 01/08/2025
Key takeaways Brand revamping involves understanding core values and emotional connections rather than just aesthetics.…
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My thoughts on interpreting Facebook Ads performance
Posted inMarket Research

My thoughts on interpreting Facebook Ads performance

Posted by Lydia Hawthorne 31/07/2025
Key takeaways Understanding your audience and setting clear objectives are essential for effective Facebook Ads…
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How I Enhance SEO with Ahrefs
Posted inContent Marketing

How I Enhance SEO with Ahrefs

Posted by Lydia Hawthorne 30/07/2025
Key takeaways Ahrefs is a powerful SEO tool that helps analyze website health, backlinks, and…
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My experience with Microsoft Power BI dashboards
Posted inMarket Research

My experience with Microsoft Power BI dashboards

Posted by Lydia Hawthorne 30/07/2025
Key takeaways Power BI transforms complex marketing data into clear, interactive visuals, enhancing decision-making and…
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How I used SEMrush to analyze competitors
Posted inMarketing Strategies

How I used SEMrush to analyze competitors

Posted by Lydia Hawthorne 29/07/2025
Key takeaways SEMrush provides intuitive insights through competitor analysis, helping users understand traffic sources, keywords,…
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My Thoughts on Analyzing Metrics with Google Analytics
Posted inContent Marketing

My Thoughts on Analyzing Metrics with Google Analytics

Posted by Lydia Hawthorne 29/07/2025
Key takeaways Understanding core metrics like sessions, users, and pageviews helps clarify site performance and…
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Lydia Hawthorne

She is always passionate about online marketing and advertising through insightful news, engaging stories, and thought-provoking commentary.

  • Advertising Trends
  • Brand Development
  • Content Marketing
  • Digital Marketing
  • Market Research
  • Marketing Strategies
  • Social Media Insights
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